Charlie Meyerson — So you want to be a podcaster. How will you get people to listen?
Award-winning radio and Internet news veteran Charlie Meyerson (WXRT, WBEZ, Chicago Tribune, Crain’s Chicago Business; adjunct at Northwestern, Roosevelt University and Columbia College) has been fighting tuneout his entire career. Now that everyone’s competition — whether you’re peddling news or shoes — is a click away, that mindset is more important than ever. He’ll share real-world data demonstrating just how hard it is to get and keep an audience’s attention, and he’ll share tips to keep that audience around — whether you’re writing an essay or launching a podcast.